Agenda

Displaying agenda in the event’s time zone (PDT, UTC -7)

CONFERENCE DAY 1
Wednesday, October 27, 2021
CONFERENCE DAY 2
Thursday, October 28, 2021

Chairpersons’ Opening Remarks

Presented by Neurocrine Biosciences

Keynote

Presented by Santen

Keynote: Boardroom Discussion: Making Market Research Impactful Today

Presented by Amgen, Gilead Sciences, Kala, and Neurocrine Biosciences

Accelerated COVID-19 Vaccine Development – A Testament to Scientific Advancement, Regulatory and Institutional Collaborations

Presented by Lifescience Dynamics

Virtual Exhibition Hall

Speed Networking

Luncheon Break and One-on-One Meetings

Tips and Tricks for Marrying Competitive Intelligence and Market Research

Presented by Ionis Pharmaceuticals

Measuring Product Attributes’ Importance, Impact, and Scope

Presented by AplusA Bell Falla

Virtual Exhibition Hall

Round Table: Using Market Research for Commercial Planning

Presented by Abbott

Managing Market Research While Factoring in Ever Changing Technology

Presented by 23andMe, Abbott Diabetes Care, Intuitive Surgical, and Scilex Pharmaceuticals

ONE-ON-ONE MEETINGS

Chairperson’s Welcome and Recap of Day 1

Presented by Gilead

Best Practice for Reaching and Engaging with Customers

Presented by Gilead

Round Table: Market Research Evolution over a Product’s Life

Presented by BioMarin

Traditional to Digital, Patient Journey Mapping

Presented by Borderless Access

Virtual Exhibition Hall

Speed Networking

Luncheon Break and One-on-One Meetings

Avoiding Information Silos: How to Ensure Market Research is Integrated Throughout an Organization

Presented by Amgen, Ionis Pharmaceuticals, Kala, Neurocrine Biosciences, and SeaGen

Melding Secondary and Primary Market Research

Presented by Genentech

Virtual Exhibition Hall

Summary & Key Takeaways

Presented by Amgen, Gilead Sciences, Kala, and Neurocrine Biosciences

One-on-One Meetings